For any business to be successful, it is imperative to measure Key Performance Indicators (KPIs) to react quickly to market trends and customer needs. Most reports are ad-hoc and they are confined to a specific business function – such as Sales or Service, and are tactical in nature. Many of them need reporting on historical and linked data, for comparison that could originate from single or multiple sources of data.

Enterprises require solutions that enhance their salesforce.com reporting and dashboard engine capabilities to address challenges such as

• Complexity in reporting KPIs that are ad-hoc and tactical
  
• Deriving business specific KPIs which is a time consuming task
  
• Combining data across multiple salesforce.com instances
  
• Historical data reporting for trend analysis Wipro LiteAnalytics

Wipro LiteAnalytics

Wipro LiteAnalytics helps you derive better insights from your salesforce.com and CRM ecosystem data to maximize business opportunities and customer value. The solution augments a salesforce.com instance to organize, analyze and optimize data across various sources, greatly improving the ability to report within various business functions.

Wipro LiteAnalytics provides critical insights by extracting data from salesforce.com applications, transforming and reloading it into salesforce.com. It leverages the inbuilt reporting engine and dashboard presentation to generate critical business reports.

Wipro LiteAnalytics enables you to

• Derive better data insights to maximize customer value
• Get a single view of customer truth from disparate data
• Enrich salesforce.com reports from customer data