Globally, organizations are leveraging AI to power their digitization goals. The advancement in the optimization of workplace functions has become critical to ensure the survival of enterprises. In the telecom industry, it is reflected in the sudden change in the way AI-based automation is driving business. Whether it is operations, internal cross-functions amongst employees & stakeholders or external functions (customers, partners, agencies, etc.), AI is playing a crucial role in optimization.
Digital transformation powered by AI has become the focal point for technology heads of organizations to not only optimize their current financial standings and bring in operational efficiencies but to also enhance contextualized customer experience in a bid to stay ahead in business.
Areas that AI and automation impact
Let us explore the areas that AI and automation are impacting in the telecom sector.
Beyond automation, organizations and telcos, in particular, can amplify human capabilities with AI technologies such as machine learning, automated predictive analytics and response, robotic process automation or automation of decision.
It is estimated that annual data flows will reach 44 trillion gigabytes by 2020 – 10 times higher than what it was in 2013. AI and automation will help manage this mega data. By using AI, machine learning and robotic automation, telecom companies can reduce manual intervention, manage volume, introduce flexibility, and increase speed to respond – without having to write off large investments or undergoing a complete technical overhaul. AI technologies can significantly improve processes in customer service.
Clearly, AI and automation are going to touch every aspect of a business.
AI requisites for telecom
The telecom industry is evolving at a fast pace. To meet the ever-growing customer needs, to counter telecom disruptors, and comply with regulatory norms, industry pioneers are striving to enhance customer experience and improve operational efficiencies. The following are the pre-requisites needed for any telecom provider wishing to embark on an AI transformation journey:
AI solutions for telecom
In the telecom sector, AI solutions must focus on enhancing customer experience and increasing revenues. Here are some ways in which AI can transform the telecom industry:
Figure 1: The most popular AI applications in the top telecom leaders
AI outcomes
AI can accelerate operational efficiencies, increase revenues, enhance contextualized services, and redefine customer experience – all these help in customer retention which has been acknowledged as being even more important than new customer acquisition.
Soon, AI will penetrate every sphere of a telecom company. AI can transform a telecom provider’s business and artificial intelligence is here to stay.
Ashutosh Verma, Senior Practice Manager – AI Practice and Thought Leadership
He is responsible for building & maintaining the AI roadmap for strategizing business transformation. With over two decades of experience in building business solutions across multiple industry verticals, Ashutosh specializes in shaping new offerings and driving business outcomes.