Client background
Client: Singapore-based technology company
Industry: Technology
Key Products & Services: Transport, On-demand delivery, Consumer and Financial Services
Areas of Operation: Southeast Asia (Singapore, Indonesia, Philippines, Malaysia, Thailand, Vietnam, and Myanmar)
Challenge
The client (a transportation company) connects customers in need of transportation services with a driver through a mobile technology platform. There are continuous and consistent efforts to provide seamless navigation and the best user experience by increasing the coverage spread and quality.
The client wanted to intensify their mapping technology and the features within by increasing coverage, in terms of locations, via evaluation, analysis, and curation of map data for specific recommendations and further enhance the quality via mapping, moderating, and automating operations support for Point-of-interest (POI).
Solution
By leveraging techniques spanning research, analysis, design, development, and automation, the client received the following benefits:
Business impact
The client achieved a productivity boost of 125% via map enrichment and data-curation techniques. The evaluations and data-mining exercise led to a 50% increase in validation percentage, resulting in reduction of operational cost per transaction. Implementation of multiple combinations of SOPs led to an improvement in Key Performance Indicators (KPIs). More cost-effective suggestions resulted in up to 20% overall efficiency gains and overall improved customer experience.