Wipro's marketing services span the entire marketing operations spectrum across content and campaigns, social media, ecommerce and analytics. Our clients span across industries such as consumer goods, retail, technology, telecom, banking, financial services and transportation. Our focus has been on delivering marketing outcomes that include over 35% improvement in some campaign metrics for a customer while 40% improvement in lead quality for another marquee client.
Typical improvements for Wipro clients:
- 10% effort saving for field sales through improved lead generation
- 10% productivity improvement year-on-year
- 20-30% improvement in campaign success rate with better targeting and execution
- 20% improvement in campaign time to market
- 15% reduction in AHT (Average Handling Time) by process re-engineering
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