More than the Swiss town experience of Davos, with its beautiful promenade and picturesque snowscape, what I find most charming about the World Economic Forum (WEF) is the opportunity it presents to mingle with impressive people from fields completely outside my own.
Last month, one of the largest retailers in the US announced two new experiences to help families make memories together. The first promised a free virtual camp that brings summer fun directly to customers’ backyards, and the second was a touring drive-in movie theatre that will transform their store parking lots into outdoor cinemas. Essentially, retailers are trying to reimagine large empty spaces for shoppers.
As the COVID-19 crisis set in, lockdowns set in as well, and businesses started closing. However, some of those businesses just could not stop due to their criticality when it comes to serving the communities they operate in. In fact, the more dire a society’s situation, the more necessary these “always-on” businesses become. Although most people hadn’t given much thought in the past to what makes a business “essential,” it has now become much clearer.