Retail

Make flawless experience the foundation of customer loyalty

Our Expertise

Rethink retail with technology-driven, human-centric design with the customer at its heart

In today’s omni-channel world, retailers must be able to delight customers at any touchpoint by: creating immersive, curated, and frictionless shopping experiences; supporting storefronts with digitalized processes and technologies; and driving repeat business and customer loyalty through hyper-automated productivity.

Wipro’s Consulting practice brings together experience design, process transformation, and best-of-breed product implementation to help our clients redefine customer success, innovate, and transform their retail operations.

With global experience and deep industry expertise, our specialized practices encompass the entire retail value chain, from customer journey mapping and design, to smart merchandising and intelligent store operations, and digital supply chain planning and execution. Our proven accelerators build, deploy, and maintain retail platforms drawing from Wipro’s own IP and its investments in technology and design startups.

Get in touch: global.consulting@wipro.com

What We Think

Retail

The Impact of Direct to Customer on Consumer Goods Organizations

A Wipro commissioned Planet Retail study to understand the levels of digital engagement between retailers and consumers and potential gaps that can be addressed to 'save the sale'

Retail

Digital versus Bricks and Mortar

The debate of ‘Digital versus Brick-and-Mortar’ is perhaps over. They are not competing ideas. Digital won’t lead to the death of the brick-and-mortar store. Rather, digital presents retailers with the opportunity of creating yet another type of shopping experience, making it more attractive for shoppers by offering them further options on products, SKUs, pricing, convenience and personalization. Brick-and-mortar meanwhile is becoming increasingly important in an omni channel retail environment.

Retail

Understanding Supply Chain Visibility in Retail

Retail

Analytics in an Omni Channel World

Omni-channel is meant to provide a unified consumer experience across channels, products and buying stages. This paper talks about how Analytics can help in this journey.

Our Success Stories

Retail

1-800-Flowers.com is obsessed with providing terrific experience for its customer with Wipro’s cutting edge solutions

1800-Flowers, a leading provider of gourmet food and flowers with a 40-year legacy of delivering smiles to their customers, was facing growth challenges. Hear how Wipro helped 1800-Flowers stay informed on transformations in the digital landscape and implement new strategies to keep pace with the ever-dynamic gourmet food and floral gift market.

Retail

Wipro transformed Nisa Retail's Business by implementing Oracle Retail Solutions

From creating personalized experiences to optimizing your supply chain, the possibilities for ambitious retailers to boost engagement, shorten sales cycles, and inspire brand advocacy are nearly limitless. Learn how Wipro helped Nisa build a future-ready infrastructure to secure better deals with suppliers and retailers, automate invoice matching, and create advanced customer promotions to achieve cost optimization and save time.

Retail

Woolworths Transformation Journey with Wipro had reaped significant Business Outcome

Patrick Misciagna speaks on Woolworths and Wipro Strategic partnership. Infra transformation capability, public & private cloud capabilities & relationship with ecosystem partners is why Woolworths chooses Wipro as their Infrastructure Services partner.