• Services
    Applications Artificial & Augmented Intelligence Business Process Business Solutions Cloud
    Consulting Cybersecurity Data & Analytics Design & Experience Digital Marketing & Interaction
    Engineering Infrastructure Sustainability Talent Cloud
  • Industries
    Aerospace & Defense Automotive Banking Capital Markets Communications Consumer Electronics Consumer Packaged Goods
    Education Engineering Construction & Operations Healthcare Industrial & Process Manufacturing Insurance Life Sciences & Pharma
    Media & Info Services Medical Devices Natural Resources Network & Edge Providers Oil & Gas Platforms & Software Products Professional Services
    Public Sector Retail Semiconductors Transportation & Services Utilities
  • Insights
    Featured Insights From our CEO Business Strategy Digital Transformation Sustainability Technology Trends
  • About Wipro
    About Us Analyst Speak Awards and Recognitions Events Inclusion and Diversity Investors
    Lab45 Leadership Locations News Partner Ecosystem Sustainability
    The Story of Wipro Privacy at Wipro Supplier Diversity Wipro Ventures
  • Careers
  • Contact Us
Locations

America

country brazil Brazil En Po

country canada Canada

country latam Latam

country maxicoMexico En Sp

country usa United States

Europe En De

country benelux Benelux

country dach Germany & Austria En De

country nordic Nordic

country france Southern Europe En Fr

country switzerland Switzerland En De

United Kingdom & Ireland

Asia Pacific

countryAsean

countryAustralia & New Zealand

countryChina

countryJapan En Jp

countryKorea

countryTaiwan

India & Middle East

country IndiaIndia

countryMiddle East

Africa

countryGlobal Site

< Retail

Wipro Endless Aisle for Retail

comments.png liked.png share icon
comments.png liked.png

Wipro Endless Aisle for Retail

microsites_play_icon
X

microsites_play_icon
popup-image

For brick-and-mortar stores, out-of-stock items mean lost sales as customers defect to online sellers to get what they want. With the Wipro Endless Aisle for Retail solution, retailers can give in-store and online shoppers access to inventory from across stores, warehouses and partner companies, letting them find and order what they want and have it shipped to their homes or the store without going to a competitor. With this “buy anywhere-fulfill anywhere” solution, retailers can:

  • Reduce customer dropout and lost sales
  • Strengthen customer relationships and loyalty
  • Make the physical store a competitive differentiator in an omnichannel world
  • Provide a customer experience that helps drive sales
microsites_play_icon
X

microsites_play_icon
popup-image

Wipro Endless Aisle for Retail

Wipro Endless Aisle for Retail

The high cost of low inventory

For retailers, the brick-and-mortar store can be a powerful asset that is key to providing a superior customer experience. But there are physical limits to the amount of inventory the store can keep on hand, which can result in a product being out of stock when the customer is ready to purchase it. Too often, customers in that situation will simply go somewhere else and that is increasingly likely to be Amazon or another online seller where they can quickly find and order what they want, and have it delivered in two days or less. This customer dropout adds up quickly, costing retailers nearly $1 trillion a year in lost sales. And many times, customers who leave don’t come back.

Many retailers try to compete by offering their own online options, only to discover that duplicating the seamless purchasing process offered by e-commerce merchants is not easy. Weaving an array of inflexible, siloed legacy systems together is a complex and daunting task. The result is often incomplete visibility into current inventory across channels, difficulty in providing the breadth of fulfillment options customers have come to expect, and a disjointed experience that leaves customers frustrated and unhappy.

Expanding the customer’s reach

Wipro helps retailers meet those challenges with Wipro Endless Aisle for Retail, a comprehensive omnichannel solution that lets online and in-store customers browse the retailer’s complete inventory, place orders and select delivery options. Based on Microsoft Azure and Microsoft Dynamics technologies, the solution gives customers and sales associates real-time visibility into product availability at nearby stores, warehouses and distribution centers, in transit, and even at suppliers and retail partners. Once customers make their selection, the solution supports timely fulfillment through store pickup and deliver-to-home shipping. 

With Wipro Endless Aisle for Retail, retailers do not have to “rip and replace” existing systems. The solution can be easily integrated with existing back-end, distribution and in-store systems, as well as supplier and partner systems. Implementation can be done quickly, shortening the time to results. And retailers can start with the basics and grow the system as needed: Wipro Endless Aisle for Retail offers easy scalability and the ability to gradually bring on new functionalities, such as store fulfillment, online commerce, and personalization, as needed.

Keeping sales and customers

Wipro Endless Aisle for Retail gives retailers a true “buy anywhere-fulfill anywhere” capability that lets them give customers what they want and helps eliminate customer dropout and the heavy costs of lost sales.

At the same time, the solution lets retailers integrate the physical and online shopping world, positioning them to use their brick-and-mortar stores as a competitive differentiator. With the solution, they can offer the best of both worlds in their stores the personalized help of associates and in-person interactions with displays and products, combined with the tremendously wide selection of online shopping.

Overall, Wipro Endless Aisle for Retail can be a valuable tool for providing the right customer experience the key to selling more and keeping customers coming back.

© 2023 Wipro
Disclaimer Privacy
X

Share Icon
popup-image

Contact Wipro

Please fill the required details to access the content

loading.gif