• Services
    Applications Artificial & Augmented Intelligence Business Process Business Solutions Cloud
    Consulting Cybersecurity Data & Analytics Design & Experience Digital Marketing & Interaction
    Engineering Infrastructure Sustainability Talent Cloud
  • Industries
    Aerospace & Defense Automotive Banking Capital Markets Communications Consumer Electronics Consumer Packaged Goods
    Education Engineering Construction & Operations Healthcare Industrial & Process Manufacturing Insurance Life Sciences & Pharma
    Media & Info Services Medical Devices Natural Resources Network & Edge Providers Oil & Gas Platforms & Software Products Professional Services
    Public Sector Retail Semiconductors Transportation & Services Utilities
  • Insights
    Featured Insights From our CEO Business Strategy Digital Transformation Sustainability Technology Trends
  • About Wipro
    About Us Analyst Speak Awards and Recognitions Events Inclusion and Diversity Investors
    Lab45 Leadership Locations News Partner Ecosystem Sustainability
    The Story of Wipro Privacy at Wipro Supplier Diversity Wipro Ventures
  • Careers
  • Contact Us
Locations

America

country brazil Brazil En Po

country canada Canada

country latam Latam

country maxicoMexico En Sp

country usa United States

Europe En De

country benelux Benelux

country dach Germany & Austria En De

country nordic Nordic

country france Southern Europe En Fr

country switzerland Switzerland En De

United Kingdom & Ireland

Asia Pacific

countryAsean

countryAustralia & New Zealand

countryChina

countryJapan En Jp

countryKorea

countryTaiwan

India & Middle East

country IndiaIndia

countryMiddle East

Africa

countryGlobal Site

< Newsflash

Wipro Expands Partnership with Carlsberg Group for TPx Enhancements

comments.png liked.png share icon
comments.png liked.png
microsites_play_icon
X

microsites_play_icon
popup-image

Wipro Limited (NYSE: WIT, BSE: 507685, NSE: WIPRO), a leading global information technology, consulting, and business process services company, today announced that Carlsberg Group has extended its strategic partnership with Wipro. As a part of the engagement, Wipro will implement Promax Advanced TPx in the UK and upgrade Carlsberg's existing TPx deployments in the Nordic countries.

Wipro Promax can help consumer-packaged goods companies complete their annual business planning, create retailer JBP plans, allocate budgets, and facilitate settlement and analytics.

“We are excited to extend our partnership with Carlsberg Group to help the company maximize its retail success,” said Dinesh Rathi, General Manager, Wipro Promax. “Promax Advanced will enable Carlsberg to seamlessly plan and execute its trade promotions, ensuring a greater return on investment.”

For more information about Wipro’s Promax suite, please visit this page.

© 2023 Wipro
Disclaimer Privacy
X

Share Icon
popup-image

Contact Wipro

Please fill the required details to access the content

loading.gif