Karlyn Carnahan, Research Director with Celent’s insurance practice said, “Carriers are not just expanding channels and moving into new territories, but also working to optimize existing channels to improve customer acquisition and retention.”
Robert P. McIsaac, Senior Vice President of Novarica Inc. said, “Better service is now frequently defined as ‘self-service.’ In that light, actions that carriers take, which allow for easier and more effective on-boarding, licensing and appointment activities, can help them improve their relative position when looking to achieve increased mindshare.”
Given that the insurance business varies across geographies, COTS product selection and implementation can go completely wrong. It is, therefore, critical to choose the right consultant and implementation partner even before selecting the product.

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