Promax Advanced is our best-in-class solution focused on Trade Promotion Management (TPM) and Optimization (TPO).
Promax Advanced provides rich functionality to address end-to-end TPM and analytics requirements for diverse consumer goods (CG), customer segments and product categories.
Introducing our latest version of Promax Advanced with a new intuitive interface and rich core functionality focused on enhancing users’ experience.
Designed for TPx stakeholders, Promax Advanced offers annual business planning, strategic and customer planning, budget allocation, funds and settlement, monitoring and analytics.
The application also provides a unique and powerful predictive modeling and analytics capability that enables customers to optimize a promotional program and acquire visibility into all trade promotion related financial statements. Our predictive planning functionality is supported by machine learning algorithm to drive user adoption.
The Promax Advanced solution can be complemented by Wipro’s consulting, data management and business process services.