Wipro Promax rated as Best in Class across 5 categories in POI 2020 TPx Vendor

Wipro Promax has been recognized as the Best in Class Technology Provider for Trade Promotion (TPx) capabilities across five major categories in Promotion Optimization Institute’s (POI) latest report, POI 2020 TPx Vendor Panorama.

A key component of Wipro’s Revenue Growth Management (RGM) offerings, Promax has received best-in-class distinction in the following categories:

Desktop UX
Financial Orientation & Simulation
Analytics Visualization
Calendar
Artificial Intelligence

Wipro Promax rated as Best in Class across 5 categories in POI 2020 TPx Vendor

For over three decades , Wipro Promax has delivered, and continues to deliver, Trade Promotion Management and Optimization solutions to global markets of all maturity levels. The report highlights that “Wipro has talent around the globe to support Promax implementations and provide ongoing services.”

Since Wipro Promax is already a global player with a well-balanced client footprint, our current investments in both human resources and platforms will enable us to drive to the front of the innovation line.

POI has specifically highlighted Promax’s integrated, yet modular approach to TPx as a strength. Promax’s two key solutions come together to create an end-to-end TPx platform but also enables the user to deploy TPO on top of an existing TPM, if needed.

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As per the report, Wipro Promax’s key differentiators include

Length of experience as a combined TPM and TPO offering
Depth of data management and data science resources as part of a company with 175,000+ employees
A wide array of individual services within its management, implementation, and consulting practices
Top down and bottom up planning
Predictive strategic planning capability

The report urges organizations to evaluate Wipro Promax when

You want a combination of global support, deep services (data management, data science, analytics, or consulting), multiple delivery options, excellent TPx, and industry expertise.
You have a TPM investment you don’t want to walk away from but want to layer on TPO.

Click here to read the full report

To access the full POI TPx Vendor Panorama report, receive comp passes to upcoming POI virtual and in-person events, POI Global Virtual Summit -Live on September 22, 2020, 7AM-7PM EDT, have access to the quarterly POI Manufacturer Connect Share Group and much more, join POI as a member. https://poinstitute.com/membership For company/team membership, please contact Joanie Hampton jhampto@p-o-i.org. Teams receive 2 hours of advisory with the TPx Vendor Panorama report Author, Pam Brown. Members that are registered by September 15th receive a Certified Collaborative Marketer enrollment (value $5k) which is designed to develop the skills of leaders in the CPG Industry. https://poinstitute.com/ccm/

To know more about how Wipro helps CPG industry leaders do business better, please visit here

For more information, contact: ashita.nair@wipro.com