Fashion

Our Expertise

Meet rapidly changing fashion trends with technology that keeps manufacturing and marketing nimble and flexible

Wipro’s Fashion practice is helping clients meet the growing appetite for apparel, footwear and accessories using consumer-centric digital innovation for product development and distribution. Our technologies expose end customers to unique online and in-store experiences, impact store operations with higher sell through, improve marketing and promotional outcomes and deliver better pricing solutions.

Our Success Stories

Consumer Packaged Goods

Wipro Weaves Best-in-Class IT for Fruit of the Loom to Shape the Future of the Apparel Industry!

Wipro brings in consistent, reliable and best-in-class IT services to FOTL to address challenges around operational efficiency and reduce time-to-market.

What we Think

Analytics in Apparel and Fashion Industry

Enabling the Apparel and Fashion Industry to transition to the Next-gen Digital World

The Future of Shopping

Successful companies will engage customers through “omnichannel” retailing: a mashup of digital and physical experiences.

Driving Customer Delight by Converging Consumer Insights and Delivery

Consumer Goods Companies need to use Data Effectively to understand Consumers’ needs so they can Deliver on the Promise made to Consumers

Mobility - A Bridge between CG Companies and Retailers?

It makes business sense for consumer goods companies to interact with the retailer on a continuous basis: receiving and passing on information, collaborating to create demand and so on. Mobility has made this collaboration that much easier.

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