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< Insights

Ravi Purohit

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In his current role, Ravi is responsible for driving growth and P&L for Oracle within BAS and drive Oracle global partnership and Wipro’s Oracle ecosystem success to a next level. Ravi brings a strong expertise and experience in IT service delivery, domain, technology and industry of around 22+ years, of which the last 20+ years have been with Wipro.

In his previous role, as the Global Head for Presales and Integrated Services for Business Application Services (BAS), Ravi has been instrumental in establishing BU aligned integrated presales team across BAS. Ravi has been responsible for “Lead to Order” in Apps including demand generation, solution definition and proposals for multi-practice large deals, service integration and sales transformation initiatives.

Ravi has played several key roles in the past. He has led Retail & CPG business for Wipro in EMEA, Latin Americas and Asia Pacific markets as a vertical leader. He has also led the Global Presales & Solution Definition & Program Management function for the Consumer Business Unit addressing Retail, CPG, Transportation and Public Sector verticals. Prior to that, Ravi was a business leader for the Food, Beverages, Agriculture and Tobacco Sectors within the CPG vertical.

Ravi holds an MBA from IIM Bangalore and a Bachelor’s degree in Electrical Engineering from IIT Kharagpur. He is a certified six-sigma black belt and has deployed several six sigma techniques for the customers he has supported.

He has also been a speaker at leading industry forums such as NRF, GMA, Oracle Open World, SAP Sapphire, and CII forum on Latin American opportunities.

Author's Posts

How to future-proof your cloud adoption roadmap?

Posted by: Ravi Purohit | January 02, 2019

The rate at which organizations globally are embracing cloud to achieve business transformation through scalability and cost-effectiveness is increasing rapidly.

Oracle makes cloud enterprise-friendly

Posted by: Ravi Purohit | December 19, 2018

Amplify the impact of enterprises' transformation programs with Oracle Cloud

Off with the Blindfolds: Seeing through Silos for Better Customer Experience

Posted by: Ravi Purohit | September 20, 2017

Let us look at a typical customer’s journey of interacting with a brand. She starts out by clicking a link on a social media campaign that leads her to the company website.

From Hygiene to Differentiation: Better Customer Experience through Engagement

Posted by: Ravi Purohit | May 23, 2017

When it comes to customer experience design, it is effective engagement that can steer the journey from effort to positive emotion.

Effort to Emotion: Mapping the Customer Journey

Posted by: Ravi Purohit | May 11, 2017

Multiple studies that map US corporate performance over the years indicate that the topple rate has never been higher.

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