The business landscape today is about optimizing experience and efficiency — and even something as commonplace as office printing is no exception. Printing and documenting can add considerable costs to a budget’s operation column.
As a result, companies are looking for better printing solutions. Thanks to advances in artificial intelligence and connected technologies, one of the biggest commercial printing industry trends has been the rise of managed print services (MPS), when companies outsource their printing needs to printer manufacturers through print-as-a-service.
MPS has reduced operational hassle and created a better experience for the end user. Multifunction printers and networked devices provide data on a variety of metrics, including output quality, printed formats, toner consumption, ink levels, paper jams, and more. AI algorithms can use this data to make printing smarter, more efficient, and safer. In fact, here are some ways AI can help printer manufacturers provide better experiences to their customers:
In short, AI presents one of the key business opportunities in the printing industry. The technology can offer insights that help companies predict user behavior, optimize print infrastructure, and make better print decisions, even at a user level.
Solving Printing Industry Challenges With AI
The convergence of emerging technologies and changing customer preferences have created difficult (but not impossible) situations for the printing industry. For instance, while AI has driven some improvements in threat-detection strata, cloud-enabled printer solutions are vulnerable to cyberattacks. This is especially true in the case of a mixed fleet of old and new printers. When embracing AI as one of the biggest commercial printing industry trends, companies need to invest more in understanding these risks and following up with a remediation plan.
With the constant improvement in AI, the uptake and the scope for the printer industry keeps increasing. As AI gains momentum, companies will need to consider applying the benefits of these technologies to their products and services.
A good starting point for AI-enabled print strategy is assessing vulnerabilities and complementing it with cost-effective, high-quality print outputs. Experienced partners can help reimagine the printing system, redefine operations, and hyper-automate processes through financially viable, seamlessly connected AI and cognitive computing-based solutions. When these solutions are tightly integrated with wider suites of technologies such as IoT, they can transform enterprise business operations. A service provider can also help build a comprehensive set of capabilities that can be used on top of the current transaction systems such as natural language processing, algorithmic intelligence, self-learning, and reasoning.
The next generations of printers are evolving to capture data and leverage AI, IoT, and cloud platforms. These insights provide elevated levels of customer experiences, save costs, and provide higher-quality services. The printer of the near future will go beyond a seamless fail-over to providing an entirely no-fail experience.
Global Business Head – Compute Vertical, Wipro
Atul Kapur leads the business for the Compute Vertical at Wipro. In this role, he drives key strategic relationships and provide leadership to scale the vertical. Atul is a well-rounded business leader with extensive international experience spanning strategic planning, country operations, global relationship management, alliances, business development, delivery and IT strategy consulting. With over 24 years of industry experience, he has an established track record of building teams across geographies with proven ability to lead business operations and relationships across US,Europe and APAC.
In his previous role in Tata Consultancy Services he was a member of the core strategic leadership team entrusted with Global P&L ownership for identified large and strategic relationships in the Hi-Tech Business Unit. Atul has a Master’s degree in Business Administration from Institute of Management Studies & Research and a Bachelor’s in Engineering from Panjab Engineering College. An advocate of industry-academia interplay, he has also spent time undertaking Executive Leadership Programs at Ross School of Business, Ann Arbor, Michigan.