American Automotive products supplier provides world-class e-learning to customers, increases sales
September | 2019
Client background
Client: Global manufacturer and supplier of powertrain components and vehicle safety products
Industry type: Manufacturing
Products/ Core business: Powertrain components for auto, marine, rail and aerospace industry with aftermarket maintenance services
Geography: North and South America, Europe, Middle East and Africa, and Asia Pacific
Revenue: $7.8 billion (2017)
Employees: 55,000 (2017)
Challenges
As a manufacturer of high-quality powertrain components, the client wanted to ensure that customers were knowledgeable about their products and familiar with the technical specifications and SoPs associated with each. Enabling this through a world-class e-learning platform would provide the client with a competitive edge by growing traffic to its e-commerce site, keeping customers engaged, enhancing user experience and improving sales revenue.
Solution
The ideal learning management system (LMS) identified to meet the client’s goals was SAP SuccessFactors (SF). By integrating SF with CRM and Hybris (content management), it became possible for the client to provide visibility to learning processes across locations and identify prospects and leads.
Business impact
The SF deployment cycle was a short 3 months that provided the client with the best-of-breed learning solutions and a rich consumer-grade user experience. In addition, the solution enabled:
“The goal for our SuccessFactors implementation to ensure that clients realize business value in a short period of weeks and don’t have to wait months. This is made possible by our superior SAP expertise and deep business knowledge.”-Sundararaman Sankaranarayanan, SAP Digital Innovation Group Head, Wipro Limited
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