Customers can now deploy Wipro ClickLoyalty for managing/revolutionising their customer loyalty programs
ISV momentum on Force.com builds as Dreamforce 2010 approaches

Bangalore, India - November 2, 2010:

Wipro today announced the availability of Wipro ClickLoyalty on AppExchange 2. Wipro ClickLoyalty enables its users to develop, run and track simple as well as complicated Loyalty Management programs which can be integrated with campaigns, POS systems and financial systems. This solution, suited to multiple industry processes, includes features like multilevel rewards and behavioral promotions along with superior loyalty analytics. Built using Force.com, the enterprise cloud computing platform, ClickLoyalty is immediately available for test drive and deployment on AppExchange 2 at www.salesforce.com/appexchange. Wipro will be attending Dreamforce 2010, the cloud computing event of the year, at Moscone Convention Center in San Francisco December 6 – 9, 2010. Be sure to stop by booth 507 for a demo and more information.

Wipro‘s ClickLoyalty is based on a highly scalable and flexible model mapped for all business requirements. With an inherently smart design and deep analytical power, the solution helps customer focused organizations to reduce attrition, retain customers and positively impact bottom line.
 
“The customer ecosystem has evolved and we are looking into the future of cloud based solutions and services. Focused spending and solution innovation to transform customer business is what is adding zest to our partnership with salesforce.com. Wipro ClickLoyalty is one example of innovation in our catalogue of industry and customer focused solutions,” said Sriram Venkat, practice head salesforce.com at Wipro technologies.

“Wipro’s strong focus on agile delivery with a growing pool of experts along with its experience in CRM enables them deliver success for top salesforce.com customers globally. Wipro ClickLoyalty demonstrates Force.com’s real-time and social capabilities for businesses,” said Kendall Collins, chief marketing officer at salesforce.com.
  
About the Force.com Platform and AppExchange 2
Force.com is the only proven enterprise platform for building and running business applications in the cloud. The Force.com platform powers the Salesforce CRM (www.salesforce.com) applications, more than 800 ISV partner applications like those from CA Technologies, FinancialForce.com and Fujitsu, and 170,000 custom applications used by salesforce.com’s 82,400 customers such as Japan Post, Kaiser Permanente, KONE and Sprint Nextel. Force.com also enables developers to make any enterprise app social by leveraging the social collaboration components including profiles, status updates, and real-time feeds available with Chatter.
 
Applications built on the Force.com platform can be easily distributed to the entire cloud computing community through the salesforce.com AppExchange 2 marketplace www.salesforce.com/appexchange, now featuring the ChatterExchange.

About Wipro 
Wipro Technologies is a $4.5 billion global provider of IT services, outsourced R&D, infrastructure outsourcing, business process services, and business consulting.  Rated by industry analysts as a leader in CRM services, and SOA system integration globally, Wipro has won global recognition and awards for innovation and outsourcing excellence. Wipro is also a Premier Consulting Partner with Salesforce.com, with a decade of experience and close to 300 + engagements in the CRM space, Wipro has been delivering value to fortune 500 companies across US, Europe and Japan and India. Wipro provides services through the Salesforce lifecycle across business process consulting, implementation, application integration, Force.com Development, Testing, Change Management, Training and Application Maintenance and Support