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CX, EX and the evolving CMO mindset: With Latane Conant, CMO at Appirio

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CX, EX and the evolving CMO mindset: With Latane Conant, CMO at Appirio

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May 03, 2018 : Latane Conant, CMO at Appirio shares key insights on the evolving role of a CMO and the digital transformation challenge. According to her, it's critically important to have an external perspective along with linking employee engagement to customer engagement. Latane attended the University of Virginia. She says that her greatest achievement in life is her 4 boys (husband, 2 kids, and DaVinci the dog). She says that one day, she would love to live in London!
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