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< New Age & Media /  Publishing and Information Services

Customer Management

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Customer Management

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Drive conversions and consumption for media using advanced customer management techniques like predictive analytics, intent profiling and behavior modeling
Media clients use Wipro’s Customer Management service to identify customer potential. To do this, we use multi-dimensional data models, advanced intent profiling and predictive behavior modelling. These metrics provide triggers to serve customers with the right content at the right time over the right channel, improving customer experience and conversion.  
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