Join us to experience market of innovation and demystify the future of business connectivity, application, and cloud integration. Discover how GenAI is transforming app modernization, redefining cloud/hybrid integration and delivering lasting value. This invitation-only event brings together C-suite executives from the world’s most innovative automotive & manufacturing companies to share insights, forge partnerships, and drive the future of modern integration.

Agenda

2:30 – 3:00 pm

Registration

3:00 – 3:15 pm

Welcome and Opening Remarks: 

  • Overview of evolving market and landscape in Germany. 
  • How are business evolving to cope with growing customer demands and be competitive in markets while adopting next gen technologies 
  • Importance of integration as the nervous system of digital architecture.

Speakers: Mudit Dar, Thomas Alberti

3:15 – 3:45 pm

Demystifying Integration Modernization: Integration Challenges in the Modern Era:

  • Importance of integration during cloud transformation, delivering better customer / employee experience, M&A.
  • How integration landscape has emerged in past years.
  • Challenges, dependency and impact of legacy integration in modern cloud era.

Speakers: Anmol Grover, Wipro

3:45 – 04:30 pm

Mastering today’s Integration challenges and realize the promise of AI

In today's fast-paced business landscape, leveraging artificial intelligence is crucial for staying competitive. However, companies often struggle to effectively connect data from different systems and the cloud, leading to missed opportunities. To overcome these challenges, businesses need a unified solution that can integrate various systems, applications, and data sources, providing real-time access to their applications and data. This foundation is essential for training AI models and enabling comprehensive analytics. With IBM Hybrid iPaaS, businesses can break down silos and provide the high-speed, secure, and reliable integration needed. To become an AI-first enterprise, enterprises need the flexibility on AI models, create responsible AI outputs and transform processes to increase productivity. This is where IBM watsonx accelerates the impact of generative AI in core workflows to drive productivity.

Speakers: Andreas Magiera IBM, Murali Sitaraman, IBM

4:30 – 4:45 pm - Break
Refreshments and Open-floor Connect

04:45 – 05:15 pm
Customer Session

17:15 – 17:35 pm

GenAI demo VINA

Discover how generative AI can convert website visits into sales by providing personalized, intuitive product guidance. This session explores an innovative AI chatbot solution that uses natural language processing to understand customer queries, recommend wines, and enhance the shopping experience. Learn how intelligent technology can simplify complex product selections and drive business growth.

Speakers: Jennifer Wilhelm, IBM Innovation Team

6:00– 08:00 pm - Public 
Networking Dinner

Speakers

Andreas Magiera

RVP Presales DACH, IBM

Murali Sitaraman

Senior Technical Specialist – Automation EMEA, IBM

Thomas Alberti

SVP, Sales webMethods and Streamsets, IBM

Anmol Grover

API Practice Head, Fullstride Cloud, Wipro

Mudit Dar

Regional Sales Head, Fullstride Cloud Wipro