In today’s hyper-competitive landscape, organizations no longer have the luxury of waiting for long-term transformations to deliver impact.

According to Wipro’s State of Data4AI 2025 report, AI maturity consistently lags behind data maturity, and only 14% of organizations are data-ready to scale AI despite 79% viewing AI as mission-critical.

While data strategy programs, ERP overhauls, and platform modernizations are essential for foundational agility, their timelines can span years. In parallel, short-cycle AI initiatives - be it GenAI copilots, predictive maintenance models, or intelligent automation - offer a rapid return on investment (ROI), unlocking value in weeks or months. The winning strategy? Do both.

Why Now? The case for parallel execution

  • Faster ROI expectations in boardrooms and private equity portfolios
  • AI maturity in the market allows faster prototyping with off-the-shelf capabilities
  • Competitive pressure to show digital progress and productivity gains
  • Employee & customer expectations for smart, personalized, responsive systems

If you wait until your “data house is in order” to leverage AI, you risk being left behind.

The Approach: Run agile AI in tandem with core transformation

AI Quick Wins can be layered on top of existing systems or in pockets of transformation readiness:

  • GenAI copilots for finance analysts alongside ongoing ERP integration
  • Intelligent document processing while setting up enterprise content architecture
  • AI-based demand sensing while redesigning supply chain operating models
  • Smart HR virtual assistant while HRMS cloud transformation is underway

This dual-track approach allows you to realize value now while investing in resilience later.

Real-World examples:

  • A leading health insurance company based in the U.S. modernized its specialty pharmacy operations through a phased AI-led transformation. For near-term quick wins, they prioritized automation in prior authorizations, prescription processing, and contact center operations improving turnaround time and reducing call deflection. This approach combined with a long-term roadmap, delivered $30M in projected savings and a 30% increase in payer-agnostic prescriptions.
  • A global fashion retailer leveraged AI to modernize its manual, bottom-up revenue forecasting process, initially facing skepticism around AI’s adaptability to fast-changing consumer trends. As a short-term win, the AI model quickly demonstrated 98% accuracy in forecasting past revenue building trust in the system and enabling faster adoption. This laid the foundation for uncovering $226M in unrealized revenue and enhancing strategic decision-making with greater transparency.

How to implement AI along ongoing transformation projects  

1. Unified roadmap with dual-speed architecture: Enable both agile sprints and marathon programs

2. Executive alignment on prioritization and ROI: Tie short-term value to long-term business outcomes

3. Flexible funding models: Create ringfenced budgets for AI innovation alongside core investments

4. Modern change and governance frameworks: Orchestrate initiatives under a single vision

5. Data readiness playbooks: Enable AI without waiting for full data lake modernization

The Future belongs to the ‘fast and the focused’

To stay competitive and future-ready, enterprises must learn to run sprints while laying the track. By executing fast-cycle AI initiatives in tandem with foundational transformations, organizations can de-risk their innovation journey, create early momentum, and build a culture of experimentation and measurable value.

To learn more about how you can better leverage existing data to supercharge your AI readiness, download Wipro’s Data 4 AI Report

About the Author

Anisha Patanjali Biggers
People & Change Leader + Large Deals Lead for Americas

Anisha Biggers is a seasoned transformation leader with over two decades of experience at the intersection of business and technology consulting. She specializes in enabling AI and GenAI-powered transformations that drive measurable impact across both the top and bottom lines. Anisha partners with global S&P 500 clients across industries to shape and deliver complex, high-value change-spanning digital strategy, intelligent automation, operating model redesign, and enterprise modernization. Known for her CXO-level advisory, Anisha brings a sharp focus to governance, process optimization, and business-led technology transformation. Her leadership style centers on building and empowering high-performing teams, accelerating client digital agendas, and translating innovation into lasting financial outcomes. Now leading People & Change for the Americas at Wipro Consulting, Anisha is focused on human-centered transformation-designing future-ready organizations, cultures, and capabilities that thrive through disruption.