As companies grow and their organizational structure becomes more complex, there’s a risk that business processes will get detached from each other, causing management to lose its view of the customer journey.
This can have serious ramifications. Consider the whole business cycle: A prospect turns into an opportunity the moment a sale has been closed, products or services have been delivered, payment for these products or services has been received, and revenue is recognized. Now add additional revenue streams to the mix, namely channel/distributor sales, investment returns, newly acquired business divisions, and all of the data flowing into various data warehouses for consolidation. The ability to capture all revenue cycles from different systems, books, and sheets is a very heavy lift.
Transforming the quote-to-cash & RLM process can streamline these revenue processes and cycles, link them to the overall corporate strategy, bring all major departments together and maximise revenue share per customer. The result makes departmental interoperability work, prevents revenue leakage, enables the business to forecast accurately and provides a solid, agile foundation for future growth, including M&A.
Our eBook, Digitally Transform an Organization from Sales to Revenue Management, is a resource to help organisations understand how they can benefit from a quote-to-cash & RLM transformation. It examines:
- The organisational and financial benefits of such a transformation
- Quote-to-cash & RLM’s impact on the C-Suite
- Quote-to-cash technology enablers
- How to approach a transformation
- Customer case studies of quote-to-cash transformations in action