Wipro Promax has been awarded Best-In-Class distinctions in 4 functional categories in the Promotion Optimization Institute’s (POI) latest CPG industry report, POI 2022 Enterprise Planning EPx Vendor Panorama.

Promax has received best-in-class in the following categories:

1. TPx UX

2. HQ Planning

3. Analytics Visualization

4. Artificial Intelligence

The report states: “Wipro Promax has been experiencing momentum over the past few years and the team continues to bring new enhancements and improvements to their users and has a robust future roadmap. They have invested heavily to drive advancements in the UX, AI, and analytics. Additionally, they continue to invest in human capital to support the business and implementations, with significant increases year over year.”

POI has recognized the flexibility to deploy advanced analytics and trade optimization on top of an existing TPM as a key strength. The user interface and experience are exceptional, and Wipro continues to invest heavily in Promax and work with clients to ensure continual improvement through their 360-degree service. 

The report identifies the key Promax differentiators as:

1. Robustness as a combined TPM and TPO offering

2. Ability to leverage AI and machine learning to generate deep data science analysis and ready-to-use frameworks

3. Focus on Organizational Change Management, which drives user adoption

4. Strategic partnerships that enable clients to develop ideal solutions aligned their unique roadmaps

The POI report recommends that organizations consider Wipro Promax when:

1. Clients require a combination of global support, deep services (data management, data science, analytics, and/or consulting), multiple delivery options, excellent Enterprise Planning (TPM/Advanced Analytics and Optimization/RGM), and industry expertise.

2. They are looking for a one-stop solution vendor across application, support, implementation, and hosting.

To read in depth about Wipro’s distinctions, DOWNLOAD IT NOW