Wipro's Digital Marketing service offers global clients in the Consumer Electronics and Peripherals industry a suite of digital solutions addressing complex branding and communication challenges. We leverage our IPs – such as Encore and Digital Factory 2.0 to enhance customer experience – and adopt the rules of online and mobile targeting, personalization, engagement, conversion and retention to deliver measurable results. The solutions include planning online and mobile marketing campaigns, campaign and content management, provisioning e-commerce and m-commerce platforms, cross-channel data management, analytics and social media management. Our plug-and-play solutions can be integrated into existing IT systems in less than 3 months compared to the typical 10-month timeframe required by other similar solutions. Among the other noteworthy benefits clients experience is a dramatic improvement in process productivity and streamlined communications.