An effective go-to-market program requires a strong partner ecosystem, with easy access to marketing assets and product teams. Without a clear understanding of the value your partners bring, and a means of assessing their performances, your organization may be reacting to business outcomes rather than fueling them, leading to lower returns on investments.

To help our global clients get the most out of their partner ecosystems, Wipro has teamed with Mindmatrix, the leader in channel enablement technology, to offer a complete end-to-end platform. 

Together, Wipro and the Mindmatrix Bridge™ platform enable you to grow, manage, and support your partner ecosystem. Bridge™ is intuitive, customizable, and offers a range of capabilities to help you integrate channel marketing, streamline operations, and strengthen management services throughout your entire organization. 

Based on our design principles for sales and channel operations, you get:

• Partner portal for improved engagement & self-service
• Enhanced sales planning with actionable analytics
• End-to-end visibility of sales & channel ecosystem
• Standardized, automated sales & channel processes
• Strategic media campaigns with ongoing support
• Overall cost reduction

Wipro’s all-in-one platform, powered by Mindmatrix, uses automation to strengthen sales and channel operations, enhancing the customer, sales, and partner experience.

• End-to-end enablement
  Sales planning and execution, channel marketing, partner lifecycle & lead management, pre- and post-sales support, sales compensation, channel data management, reporting & analytics
• Flexible engagement models
  Improved efficiency, collaboration, and partner experience across the value chain based on client requirements, including managed services and business process outsourcing
• Mindmatrix’s comprehensive suite of services and plug-ins
  Mindmatrix, publisher of the Bridge™ platform, offers a full suite of deployment, integration, training, concierge, and channel-development services, along with third-party plug-ins for Microsoft Outlook, Gmail, Office 365 and more. The suite is designed to enable collaboration, engagement, and content delivery without additional investment in partner portals.

Eliminate the guesswork from your indirect sales strategy with a unified, intuitive platform and managed services from Wipro and Mindmatrix. From partner marketing and sales enablement, to operations, training, and channel management, we’ll help you meet the demands of your entire channel sales organization.