People Data Integration for Effective Business Decisions

The most important business decisions are based on accurate people data. But chances are that most organizations don’t have it. The reason is that data exists in silos and it has been sliced and diced over time.

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Karen Puckett, CEO, Harte Hanks, speaks on Wipro being a critical partner in their transformation
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Wipro Ltd. partnered with the Harte Hanks, an American marketing services company specializing in omni-channel marketing solutions to offer marketing technology services. The teaming brings next generation data and analytics to Marketers.