Author's Posts

The use of mobility in insurance

Posted by: Sankara Subramanian Venkataraman | January 17, 2013

As society becomes increasingly mobile, customers have begun to expect and even demand mobile apps from every industry they interact with. The insurance industry is waking up to this fact and is seeking to leverage the power of mobility to address the highly differentiated needs of its customers. A recent report from Forrester showed that 82% of insurance IT groups have indicated that their biggest priority will be IT support for business innovation. Social and mobile technology investments are top priorities for achieving business innovation.