The modern public utility exists in a challenging time. The consumer is more aware than ever about his resource consumption, is environmentally conscious and needs a far higher level of service from his utility company than ever before. The consumer today expects transparency, pro-active communication and is fully aware of his/her rights to take business elsewhere.
While utilities struggle to provide this level of service, at the same time they are under pressure to optimize cost of delivery of services, scaling operations and complying with ever more stringent environmental regulations and compliance practices. In addition, dealing with a deluge of data from multiple information systems can be overwhelming for any organization.
Situational Analytics can be the game changer for utilities in this scenario. It provides the capability to have a comprehensive awareness of the situation at any given point in time. It can enable real time analysis of data from a multitude of sources, compare against past logs, predict an impending service failure and allocate resources to fix the outage.
Situational analytics integrates information from multiple silos. A water utility for instance, will have information coming in through multiple sensors for water pressure, acoustics, water quality etc. In addition, it will have a steady stream of data coming in from meters, loggers and customer information systems, CRM and even interactions with end consumers on social media. Situational analytics can integrate these silos of information into actionable insights and provide a holistic, top level view of all processes.
Conversion of big data into actionable insight happens through interactive visualization of data helping in quick assimilation and action. Advanced algorithms can see interrelations between disparate sources of data, which resided in silos earlier and are able to predict failures and service outages well in time. It can even go a step further and identify the root cause of the service outage and allocate the right personnel to fix the problem.
These new systems are proving to be a game changer for utilities and are helping them provide a high level of customer service and focus their energies on more business facing tasks like capacity expansion.
In what way do you think a Water Utility can best use Situational Analytics? Share your views here