Author's Posts

Supply Chain Strategy for the Consumer Electronics Industry

Posted by: Rajesh Dhekne | December 01, 2011

The consumer electronics industry is extremely dynamic with products, both new and old, undergoing rapid changes and spawning innovations. For example, the iPod transformed the way people listen to music and, in turn, revolutionized the design, manufacture and use of consumer electronics. Today, every possible customer need can be assuaged with an amazing array of tablets, smart phones, 3-D TVs, cameras that project images and GPSdevices in the market. These devices and new technologies are changing the way people interact, consume entertainment,manage their finances and organize their lives.