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Current and future challenges posed by unsaleables  Wipro Leaders

Goods returned to the manufacturer due to damage incurred during shipping. Retailers forced to discard numerous “expired” or spoilt items. Consumers opting for another can at the back of the shelf rather than the ones in the front that appear dented or crushed…

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Current and future challenges posed by unsaleables

Posted by: David Paul Lambert | July 18, 2011

Goods returned to the manufacturer due to damage incurred during shipping. Retailers forced to discard numerous “expired” or spoilt items. Consumers opting for another can at the back of the shelf rather than the ones in the front that appear dented or crushed… Does all this sounds familiar to you?

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