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User Experience (UX) Assurance Demystified

Posted by: Badruddin Khan | September 21, 2015

User Experience (UX) - A term that stands true to its name is perceived differently by each and every user hence making it very difficult to gauge or quantify. As a matter of fact, in this digital age, the end result of any action/ transaction online today is often fueled by the experience - good or bad - provided to the end consumer.