Abstract
Deregulation of any industry opens up new opportunities and threats for all players and it becomes more vital to possess information on customers to a business. The deregulation for the utility industry are vibrantly demonstrating that customer information and the BI technology used to analyze it will decide which utility companies survive deregulation and which ones don't.

Deregulation in any industry tends to promote new combinations of products and services, intense competition and a long stream of mergers and consolidations as major players position themselves for the future. Deregulation in the utility industry seems to be producing its own unique challenges that will favor those companies that can use information on customers to build strong and enduring relationships with them.

Many utility companies that have accumulated massive databases on customers' energy usage, payment history, length of residence, credit worthiness and geographical data have found that all this data has not provided them with meaningful information. Often the problem is not a lack of data, but the inability to access it or to be confident of its accuracy.

This white paper is an endeavor to understand the Management Information requirements in the Gas Utility industry and how SAP-BW Business Intelligence tool can support the need.

Author Kamlesh Morajkar

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