Pharmaceutical BPO Solutions

The global pharmaceutical industry is undergoing a period of tremendous change and uncertainty. The industry is facing many challenges resulting in need to change its operating model to reduce costs, and ideally the price of drugs, while improving capabilities to bring new drugs to markets. Traditional operating models are being pushed to the point of breaking because of cost pressures, emerging competition, governmental and political demands and the weight of supporting global distribution channels.

Why Wipro?

Wipro is a strategic partner to several leading pharmaceutical & healthcare companies in the world for both pharma product and technology areas. Wipro's Life Science Centre of Excellence (CoE) invests in building cutting edge point solutions and offerings for the industry.

Our Pharma BPO business unit offers solutions and services which complements the client's needs. We offer an integrated solution approach by leveraging technology, process and domain expertise. Wipro life sciences can leverage its’ corporate BPO global presence (30 centers/11countries) by providing onshore, near-shore, offshore and hybrid delivery options according to the client's requirements.

Pharmacovigilance - Wipro BPO offers domain intensive, skill based and platform agnostic outsourcing solutions in Pharmacovigilance

• Integrated Drug Safety platform combines call center, data entry, triage and case processing
• Expertise on all leading industry platforms
• Proprietary Signal Detection Tool

Drug Recall Management - Wipro BPO’s Drug Recall services enable you to manage recall of pharmaceutical products across multiple geographies from various stakeholders /consumers/partners in the supply chain

• Information Management - Public Relations, Tracking & completion, Compliance & Reporting , Reimbursement mailers to consumers, wholesalers / retailers
• Customer Interaction Center - Notification – Outbound contact center
• Call receipt, Investigations & response - Inbound
• Supply Chain Management - Reverse Logistics, Replacements

Analytics in Pharma – Wipro BPO's Pharma analytics practice offers standard & tailor - made solutions, covering sales & marketing and manufacturing & supply chain

• Comprehensive analytics program combining pharma industry expertise, best-of-breed tool selection and customized model design for the client
• Consultative recommendations on developing a social media strategy
• Analysis on end customer sentiment analysis, volume-and-trend analysis
• Competition analysis
• Identification of opportunity areas for improvement on product & customer satisfaction
• Recommendations on social media presence

Artwork & Packaging Management - This service combines creative design and content management capabilities with standards & compliance to offer a virtually centralized operations model with client controls for review & quality checks.

• Proven creative & digital content management expertise
• Expertise on all leading industry platforms
• Strong change management practices to manage pack variations & cascading changes as per country specific regulations