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Service Delivery Head - Global Freight Management
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Home  Wholesale Distribution Global Data Synchronization for Distributors
Global Data Synchronization for Distributors
As a critical link in the supply chain, distributors today need to be aware of the industry-wide developments in the area of Global Data Synchronization, determine the business case for its adoption and finally chart out a roadmap for implementation.
Achieving Data Synchronization
Internal It Systems Integration
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Cleanse data in catalogs |
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Make systems GTIN and GLN compliant |
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Implement a Product Information Management system |
External Data Synchronization
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Establish a messaging system and a data pool compliant to EAN.UCC standards |
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Synchronize basic item data with enterprise master catalog with manufacturers and retailers |
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Syndicate the relationship dependent pricing and promotion data with retailers |
Data Analytics
Build a Data Analytics and Decision Support System to provide
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A consolidated view of inventory |
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Measurement of inbound & outbound logistics metrics |
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Performance measure of promotional activities |
MYTH 1: GDS is only for retailers and manufacturers.
GDS is equally important for distributors. Aligning internal party and product data with upstream and downstream trading partners is essential for avoiding losses due to lack of accurate and timely product and party information.
MYTH 2: GDS only means basic item data synchronization with external trading partners.
Internal synchronization of all IT systems is a necessary step before going for external synchronization.
MYTH 3: Internal synchronization of item and party information is important only for retailers and manufacturers.
As a distributor you serve as a hub for many-to-many relationships between manufacturers and retailers (and hence you need to maintain information about both manufacturers and retailers). This is why your internal synchronization is extremely important for ensuring efficiency in logistics operations.
MYTH 4: Distributors should go for only promotion and pricing synchronization.
It is true that promotion and pricing data are relationship dependent and hence needs to be synchronized between distributors and retailers. However, in order to sync these data, distributors should have access to updated and accurate basic item data which adhere to global standards as espoused by EAN and UCC. This requires that the distributors’ internal systems be in sync with those of the manufacturers’ and retailers’ data.
Wipro Service Offerings
Need more information?
Send a mail to uma.mahesh@wipro.com . We’ll be happy to understand your specific needs and present you with our value proposition. |
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