Testimonials
"I want to thank our friends at Wipro for all of their hard work over the past nine months and their drive to fully define and document the requirements and drive this to final implementation."
Cloy Swartzendruber,
Manager System Development,
Blackwell's Book Services
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Home  CoE In Store
In Store
The In Store CoE helps retail organizations stream line their store operations and benefit by improve customer retention and reducing shrinkage.
Focus Areas
The In Store CoE offers its domain expertise in Point of Sale (POS) systems, Loss prevention, Global Data Synchronization and Customer Loyalty management. The CoE possesses expertise to help customers make build versus buy decisions and has developed frameworks and prototypes that streamline and standardize implementation processes.
In the Point of Sale space the CoE provides solutions that cover
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POS rewrite/migration |
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Integration of POS systems |
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POS package evaluation, build vs. buy decision |
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Development of ARTS compliant components |
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Internationalization of existing applications |
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Web/mobile enabling of POS |
Leveraging Wipro’s retail experience the In Store CoE has developed a POS functional framework which covers POS business processes, POS testing strategy, best practices in architecting a POS solution and best practices in POS roll-out/migration program management. This framework provides time to market advantage to retailers considering POS migration /POS package implementation.
Customer Loyalty
The COE helps customers in defining customer loyalty program strategies and implementing the loyalty solution using its expertise in customer relationship management and data analytics. Being an end to end service provider Wipro brings the advantage of running a customer loyalty program starting from defining the blue print for the program through architecting and implementing the solution and extending to provide managed services through its BPO arm.
Loss Prevention
With the average industry shrinkage rate of 1.9% of sales, loss prevention remains a key focus area for all retailers. Wipro’s In-store COE has expertise in implementing efficient loss prevention solutions that include shrink tracking and exception management, CCTV enabled case management and RFID enabled shrink prevention systems. Wipro’s loss prevention solution frame work is a four step process comprising
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Current state analysis to identify improvement areas |
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Defining an ROI based solution |
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Building and piloting the solution |
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Optimizing and institutionalizing the solution |
Global Data Synchronization and GTIN
GDS is of significant importance to the Retail and consumer packaged goods (CPG) industry as it will enable reducing costs incurred to players due to information errors in invoices, product catalogs and new item introductions. Industry research shows that retailers and CPG manufactures lose 3.5% of their sales every year due to supply chain inefficiencies arising out of non-synchronous data usage. Wipro has developed a point solution on global data synchronization (GDS) that enables these organizations improve supply chain process efficiencies, save cost and increase speed to shelf.
Linked to the need for synchronizing data between retailers and suppliers is the adoption of new GTIN – global trade item number, a 14 digit standard for product identification and GLN global location number. Retailers and CPG manufacturers have to remediate their existing software systems and the related hardware to meet this compliance requirement. Wipro has developed a comprehensive tool kit which comprises GTIN assessment and remediation methodology and a language independent assessment tool. This provides time to market advantage to retail and CPG organisation in adopting this global standard. |
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