Specialty retailers face the daunting challenge of competing with discount and online-only retailers who offer broad selection of merchandize and low prices. To succeed in this hyper-competitive business environment, specialty retailers need innovative ways to compete and invest in offering products and services at compelling price points while delivering exceptional customer experience across all channels and touch points. Also considering that this segment is the most affected by macro economic factors, it is imperative for specialty retailers to continue to rely on technology powered business transformation and efficiency initiatives to survive and succeed.
Understanding the need for unique solutions that can seamlessly adapt to the business environment, Wipro delivers the same by blending domain knowledge, technology expertise, and delivery excellence best practices. We have worked with multiple leading specialty retailers across their value chain and built up a competency portfolio in key focus areas, some of which are listed below.
- Analytics
- Assortment Planning
- Customer Experience Management
- E-Commerce, Mobile & Social
- Diversification & International Expansion
- Inventory Planning
- Price Optimization
- Cross / Omni Channel Integration