Professional Relationship Management

A crucial component of professional relationship management (PRM) is physician relationship management. The Wipro PRM practice is focused on promoting an enhanced closed-loop framework between healthcare professionals and pharmaceutical companies.

Wipro offers solutions to enable you to optimize PRM investments and develop an efficient KOL network. Our dedicated solutions include:

  • Personalization: Offering customized information on an HCP’s area of expertise
  • Customization: Enabling user selection of content source and portlet-level customization
  • Content Categorization: Ownership-based categorization of content
  • Enhanced Search Functionality
  • Campaign Framework: Hosting and accessibility of campaigns as portlets
  • Interactive Features: Including e-Sampling, offers and patient brochures
 
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