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An insurance company enhances its CRM application through the analysis of customer data
 

The customer
Our customer is a large insurance company in the US.
 
The challenge
The company has implemented a claims processing system known as a customer restoration network (CRN) system. This involved technologies like SIEBEL, Filenet and Genesis. To monitor the effectiveness of this system the company wanted to build a decision support system to analyze claims processing and call center performance.
 
The solution

The Wipro team started by studying and understanding the existing Siebel CRM system. They then identified and extracted data from that was required for reporting and analysis using the Cognos Decision Stream ETL tool. ·

We designed and implemented a data mart for customer information. Our solution included the generation of a range of analyses and reports using Cognos products like Impromptu and PowerPlay. These reports could be published on the web using Cognos upfront tools.

The following technologies were used

Source system: Siebel, Filenet, Genesis
Hardware: AIX, App server on Windows/NT, PC with Web browser
Data Mart,Staging Database: Oracle 8.1.6 · Data ETL Cognos Decision Stream
OLAP Services: Cognos IWR, PowerPlay, Upfront

The solution it allows the client to evaluate the performance of the CRN application through daily reports on

Customer profitability

Dealer performance

Sales team performance

Dashboard reporting provides a global picture of revenue for the day and month · The project was executed using the fixed price model with Wipro carrying the project risk. Our onsite-offshore model and our Insta Intelligence framework ensured·that we could complete the project on time and within budget.

 
Download Note on : Fraud Management
 


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